Srila Prabhupada
So you have got this tongue. You can chant Kṛṣṇa, Hare Kṛṣṇa. Immediately you become directly in touch with Kṛṣṇa. Immediately. Because the name Kṛṣṇa and Kṛṣṇa-person is not different. Identical. So even if you think that Kṛṣṇa is far, far away… Kṛṣṇa is not far, far away. Kṛṣṇa is not far, far away. Kṛṣṇa is within you. He’s not far away. He’s far away, at the same time nearest. So even if you think that Kṛṣṇa is far, far, His name is there. You chant Hare Kṛṣṇa, Kṛṣṇa becomes immediately available. Aniyamitaḥ. And for making Kṛṣṇa available in this shortcut way, there is no hard and fast rule. You can chant any time. Immediately you get Kṛṣṇa. Just see the mercy of Kṛṣṇa.
(730417 – Lecture SB 01.08.25 – Los Angeles)
Quote of the Day
One who chants the holy name of the Lord is immediately freed from the reactions of unlimited sins, even if he chants indirectly [to indicate something else], jokingly, for musical entertainment, or even neglectfully. This is accepted by all the learned scholars of the scriptures.
(Śrīmad-Bhāgavatam 6.2.14)